Type: Projection Motion Design
Client: rather
Year: 2019
rather cleverly combines lines and limits, merges the concrete and the intangible, and uses news elements of field reporting to explore and present how contemporary women cross boundaries and constantly break through themselves. Therefore, rather, autumn and winter fashion shows have always echoed the concept of on-the-ground reporting. The entire show background is surrounded by wireframes and text, and the L-shaped projection combined with the time difference makes the model seem to have stepped out of the newspaper frame.
Art Director: Chun-Ching Yeh
Opening Motion and Main Content: Roing Chen
Ending Motion: Jieru Liao